The Dodge, Jeep, Ram Truck and FIAT brands each posted year-over-year sales gains in September. The Jeep brand’s 40 percent increase was the largest sales gain of any FCA US brand during the month. The company extended its streak of year-over-year sales gains to 66-consecutive months.
“On the back of a strong sales industry we were able to achieve our best September sales in 15 years and our 66th-consecutive month of year-over-year sales growth,” said Reid Bigland, Head of U.S. Sales.
Of the seven FCA US vehicles setting records in September, the Dodge Journey and Jeep Cherokee each logged an all-time sales record last month. Sales of the Journey and Cherokee were up 45 and 38 percent respectively. In addition, the Chrysler 200, Dodge Challenger, Jeep Compass, Jeep Wrangler and Ram ProMaster – the Fiat Ducato in New Zealand – each recorded their best September sales ever.
FCA US finished September with a 76-day supply of inventory (590,503 units). U.S. industry sales figures for September are internally projected at an estimated 18.4 million units Seasonally Adjusted Annual Rate (SAAR).
Jeep Brand
Jeep brand sales increased 40 percent, the brand’s third best sales month ever and its 24th-consecutive month of year-over-year sales gains. The brand’s September sales were its best since August of this year. The Jeep brand continues to roll, having set a sales record in every month dating back to November 2013.
Ram Truck Brand
Ram Truck brand sales, which include the Ram pickup truck lineup, Ram ProMaster (Fiat Ducato in New Zealand), Ram ProMaster City and Ram Cargo Van, were up 4 percent in September, the brand’s best September sales since 1996.
FIAT Brand
Sales of the all-new 2016 Fiat 500X increased 10 percent in September compared with the previous month of August, marking the model’s third-consecutive month of sales increase since launch. FIAT dealers sold 1,133 units of the new crossover last month as greater numbers reached FIAT studios across the country.
Dodge Brand
Both the Challenger and Journey posted their best September sales ever. Challenger sales were up 26 percent as the muscle car logged its eighth sales record this year. Journey sales increased 45 percent, the mid-size crossover’s sixth sales record this year and the model’s best month ever.
Chrysler Brand
Sales of the Chrysler 200 were up 3 percent in September, the mid-size sedan’s best September sales ever. Chrysler 300 sales were up 41 percent last month as the brand’s big, bold American sedan posted its best September sales since 2007.