New vehicle sales accelerate throughout June

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Auto Trader NZ
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Published 3 September 2020

Last month, 10,101 new vehicles were sold overall, compared to 7,652 in June 2011, an increase of 2,449 units (32 percent).
Year to date, overall sales are up by 7,837 units (19 percent).

MTA spokesperson Ian Stronach said “The Field Days Specials offered by distributors has worked well to draw in buyers. There’s good availability and solid support from distributors, which means that dealers have been able to provide some very good offers to entice buyers. While some traditional commercial models fared really well in June, many models that are not usually associated with farming activities also enjoyed a good month.”

New car sales were well ahead with sales of 7,142 units up 1,777 units (33 percent), compared to the same month last year. This was the strongest June sales month since 2005. For the year to date, new car sales are ahead of 2011 by 6,854 units (22 percent).

New commercial vehicle sales of 2,959 units were up 672 units (29 percent) compared to June 2011. Year to date, overall new commercial sales are ahead of 2011 by 983 units (9 percent).

“The Field Days season is now well and truly entrenched in buyers’ minds, and although there are some who obviously wait for it, this doesn’t appear to be having much affect as sales have lifted for virtually the whole year so far. These recent figures show that the new vehicle market is well on the way to recovery,” said Stronach.

Top selling passenger car brands:

* Toyota   1,461 units   20 percent market share
* Ford       766 units     11 percent market share
* Holden   712 units     10 percent market share

Top selling passenger car models:

* Toyota Highlander  358 units
* Suzuki Swift            279 units
* Ford Focus             278 units

Top selling commercial vehicle brands:

* Toyota  933 units   32 percent market share
* Ford      485 units  16 percent market share
* Nissan  377 units  13 percent market share

Top selling commercial vehicle models:

* Toyota Hilux    676 units     
* Ford Ranger  440 units  
* Toyota Hiace 240 units  

Used import cars could not match the increases shown by their new car counterparts but with sales of 6,184 units the result was still respectable. Sales were down by 386 units (6 percent) compared to June 2011 and are still down for the year to date by 2,659 units (7 percent).