Transparent Nissan 370Z showcases oil technology

AutoTrader NZ
Published 3 September 2020

Shell showcases the qualities of its Helix oil by working with advertising agency JWT, who with the help of Asylum Models and Effects, created the Nissan modeled out of perspex.

The life-size, working model of a 370Z shows the oil as it is poured in and circulates the engine. Shell wanted to show how oil travels through modern cars rather than sink to the bottom of the engine – and what better way to do this than with the clear model?